Independent onsite search experts since 2004
Founded 2004
Hamburg, Germany
~20 Employees
100+ Projects
Tudock was founded in 2004 by Michael Wolf and Niels Pahlmann. Today, we employ about 20 people in Hamburg's historic Speicherstadt, developing digital sales architectures for clients like Prediger Lichtberater, Limbächer & Limbächer, and Roche Diagnostics.
Fresh ideas, first-class designs, technically outstanding implementations, lots of experience and a real passion for e-commerce – that's Tudock. We do more than online shops. We accompany you with strategic consulting from the first idea to the final implementation and beyond.
For over 20 years, we have been implementing search solutions in demanding e-commerce projects – from evaluation through integration to continuous optimization. This hands-on experience from over 100 projects flows directly into our ratings on Tudock Search Insights. We know the strengths and weaknesses of search providers not from spec sheets, but from daily use.
Founder & CEO
Michael founded Tudock in 2004 and has guided more than 100 e-commerce search projects since. Tudock Search Insights is his answer to a question shop operators ask in every consulting engagement: Which search solution fits which shop — rated by practitioners, not by vendors.
CEO
From corporations to startups, Daniel accompanies companies with Tudock and further develops strategies for digital transformation. He is fascinated by the possibilities, especially in B2B.
How we evaluate search solutions
Our ratings are based on a structured criteria catalog with more than 100 individual criteria. Each search solution is tested hands-on by our e-commerce experts and rated according to a uniform system. The criteria are grouped into several areas (see below): from search and result quality through feature scope and personalization to integration, operations and cost-effectiveness. The result is a comparable overall picture that is based not on spec sheets, but on real project experience.
Search Logic & Language Processing, Search Technology, Ranking & Sorting, Suggest, Search Result Optimization & Merchandising
Data Management & Indexing, Architecture & Performance, Search Technology
Backoffice & Configuration, Filters & Facets
AI & Generative Search, Search Result Optimization & Merchandising, Personalization, Ranking & Sorting
Testing & Quality Assurance, Tracking & Analytics
Security & Data Privacy, Hosting & Support
More than 100 individual criteria
Evaluated by e-commerce experts with decades of experience
We are transparent and fair business partners.
We work as a team together with our customers.
We have high quality standards for our work.
We are agile.
We love learning and discovering new things.
We work together with trust.
We integrate mutual feedback into our daily work.
We take ecological and social responsibility.
Michael Wolf
Tracy Tang
Anna Böll
Sebastian Russ
Steffen Clemens
Have questions about our ratings or want to list your search solution?
